Spot the ‘deliberate’ mistake

Getting a message across isn’t just about the right copy, a point deftly illustrated by the latest news item on the Tory party homepage (below).

Whoever wrote the piece was probably pleased with the powerful headline lambasting Labour over the latest Commons fracas but clearly didn’t put as much thought into the accompanying image.

The result? The first thing visitors to the site see are the words ‘broken promises’ and ‘incompetence’ next to a big picture of the party leader. Genius.

www.conservatives.com

Conservative party logo

Conservative news story

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